Free Business Building
Tips & Ideas

Newsletter Sign-Up

lemon aid lady news letter sign up

Direct Sales: How You Stimulate Our Economy

                        ©Copyright 2009 Christie Northrup, The Lemon Aid Lady™

Feel free to forward or copy this article to your direct sales friends as long as the ENTIRE article is left intact, without any editing.          


January, 2009: Recently the world witnessed the change in command of the commander in chief of the United States of America. Whether or not you  agree with President Barack Obama's policies, his charge to each of us to actively participate in restoring the American dream in spite of many challenges we face is something that, yes...we can do!

As direct sellers, there is much we do to boost the economy of our nation while growing our businesses. It is time to TWIST from victim ranks to volunteer status and take action; thus showing our true patriotism.

We all know that our business opportunity can be the lifesaver people need in times like this. Thank heavens we’re the only person who can "downsize" ourselves!

Recently, the media has spotlighted many individual direct sales consultants as well as specific companies to show how the direct sales industry actually thrives in a recession. So, yes, we have huge pools of recruiting prospects.

In order to keep our companies at the corporate level growing and supporting our individual businesses, millions of people and their industries provide necessary products and services.
If these positions or services have been or will be eliminated each of us could be adversely

Have you taken the time to think how many people you, as a direct sales consultant, keep employed?

Let’s take the scenario of scheduling a home presentation. First, you provide your hostess with literature that a printing company was contracted to print. The printer purchased ink and paper for the literature. You support people in both those industries as well, not to mention the buildings, equipment and other supplies the printer and his/her vendors use.

You or your hostess mail out the invitations. You’re keeping the Post Office and other industries in business. From the employees you see at the counter (and talk to about your buying or selling your product) to those who sort behind the scenes. Stamps must be printed. We’re helping the printing industry again. Someone picks up the mail in a truck that was purchased from an automobile company, an ailing industry, and will need gasoline and other automotive equipment.

In many cases the mail is sent on planes (if your hostess is inviting EVERYONE she knows). Someone is paid to handle the bags of mail and get it on the planes. Then private or commercial carriers who employ thousands of people get the mail to the post office in the areas where you or your hostess are sending invitations. Then someone else personally delivers the mail.

Meanwhile, back at home. You’re using your telephone and Internet services to connect with the hostess, at the same time benefiting the telecommunications industry. Your hostess is using her phone and computer and probably thinking about what kinds of refreshments she’ll serve.

She goes shopping and buys simple refreshments: cookies. Thank heavens, those little elves will be kept busy baking if we keep them supplied with lots of hostesses! While she’s at the store,
she sees other things she needs for her family and spends a minimum of fifty dollars. Each of those dollars helps support the companies whose products she just purchased, not to mention keeping the local stores in business, which employ your neighbors and friends; your future customers and recruits!



 © 2011 Christie Northrup, The Lemon Aid Lady™

©Copyright 2011 Lemon Aid Lady -  All Rights Reserved.