Direct Sales Marketing for Parties, Recruits, and Leadership

Direct sales and marketing  education expert.
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Best of the Lemon Aid Lady

Thirsty for more hosts, customers, recruits, and leaders? Christie Northrup shares her nearly 30 years of experiences on direct sales booking and holding Home Party Plan parties (an average of six per week) and recruiting and leading top-ranked teams. Over the years she's shared these tips with a TWIST with her Lemon Aid Lady internet list. Now, you can savor the best ideas, including:

  • Recruit with Life Savers (page 12)

  • Honor a Guest of the Day at every party (page 19)

  • Attract recruits with a Nest Egg (page 25)

  • Get better results when you exhibit at shows, fairs, and other events (pages 30-33)

  • Take your business to the beach and find new consultants there (page 41)

  • Cure a business slump (pages 44-45)

  • Put your products on Parade (page47)

  • Understand the Power of the Party (pages 49-52)

  • Bet on your business—and win every time (page 54)

  • Huddle—rather than coach—your hostesses (pages 62-64)

  • Test yourself to see if your family/business/personal priorities are in correct proportion (pages 66-68)

  • Discover what cycle your business is on (page 69)

  • Take a Winner to lunch (page 77)

  • Learn www (why we work) concepts (pages 81-86)

  • Work with the Do Not Call list (page 87-91)

  • Communicate with your customers when the phone may not be the right tool to use (104-105)

  • Build your hobby into a business (page 140)

“Since I have used the Lemon Aid Lady tips, my sales have almost doubled… It’s the best thing to happen to me in my new business!”

Faith Bruemmer, Home and Garden Party



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Copyright © 2009 Christie Northrup, The Lemon Aid Lady™